---
title: Executive Briefing Center for Fricke | Spryker
description: The Spryker team is looking forward to welcoming Fricke at our Executive Briefing Center!
---

Event

# Executive Briefing Center

![](https://welcome.spryker.com/hubfs/fricke_logo.BxfcmfTT.webp)

## Welcome to Spryker HQ: A Strategic Exchange with FRICKE

On Friday, May 9, we're excited to welcome you to Spryker's Berlin headquarters for an exclusive afternoon of collaboration, exchange, and insights. This tailored session is designed to explore how modern commerce technology, a strong company culture, and an engaged partner ecosystem fuel customer success.We dive into Spryker's culture, technology, community, and our path to customer success.  
We are looking forward to using this opportunity to learn from each other, have meaningful conversations, gain fresh perspectives, and shape what's next together.

Spryker Team

## Agenda

### Opening

 1. Arrival at Spryker’s Berlin HQ & Lunch

 Welcome, introductions & finger food

 12:15 – 13:00

 2. Voice of Fricke

 What moves you and your Industry?

 13:00 – 13:15

### Company & Culture

 3. The Spryker way  
*Alex Graf, Co-CEO &   
Florian Speckbacher, VP of Global Sales*

 Introduction of our business, founder story & who we are

 13:15 – 13:30

 4. Our culture & how we drive success  
*Elise Müller, EVP people & culture*

 Redefine commerce with powerful AI capabilities

 13:30 – 14:00

### Technology & Community

 5. The Spryker technology  
*Niklas Steinebach, Lead Solution Engineer &   
Carolina Hanf, Business Innovation*

 Redefining the future of commerce, platform, use case & references

 14:00 – 14:30

 6. The Spryker Community  
*Guido Jansen, global business & technology evangelist*

 Building a striving community across customers, partners & advocates

 14:40 – 15:10

### Closing

 7. Discussion, wrap up & closing

 Feedback & next steps to enter the next phase in our journey

 15:15 – 15:30

## Find your way

## Your contact

#### FLORIAN SPECKBACHER

*Vice President Global Sales*

** [florian.speckbacher@spryker.com](mailto:florian.speckbacher@spryker.com)   
** [LinkedIn](https://www.linkedin.com/in/florian-speckbacher/)

![](https://welcome.spryker.com/hubfs/02-cms/event/executive-briefing-center/florian-speckbacher.webp)

## About Spryker

 Spryker delivers B2B commerce, marketplace, and self-service solutions for companies with complex products, business models, and customer journeys. Built on a composable, API-first architecture, Spryker integrates into existing technology ecosystems so businesses can adapt faster, scale globally, and launch new digital capabilities without being locked into rigid platforms. From ordering and account-specific pricing to service, support, and portal experiences, Spryker helps companies create seamless customer journeys across both transactional and non-transactional use cases. Spryker is trusted by enterprises worldwide, supported by a global partner ecosystem, and recognized by leading industry analysts for complex digital commerce use cases. 

[Spryker Website](https://spryker.com)